You searched for: "*"

The results has been filter on Authors containing David Stewart-Hunter.
ANA has found 1 results for you, in 341 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

The telephone in consumer research

If someone asks for a recommendation on interview technique the consumer researcher will probably mention personal, postal and telephone in that order. If someone ask specifically about telephone interviewing the researcher will probably say "quick...

Catalogue: ESOMAR Congress 1974: The Challenges Facing Marketing Research
Authors: David Miln, David Stewart-Hunter, Len J. Marchant
September 1, 1974
×

Citation

Miln, Stewart-Hunter and Marchant (1974a, September 01). The telephone in consumer research. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/the-telephone-in-consumer-research